OUR CORE FUNCTIONALITY

Your #1 Product Performance Management Platform

BigAtom is a SAAS Product Performance Management tool enabling e-commerce brands to uncover hidden product-level insights, create segmented Product Sets, automatically remove under-performers from catalog Ads, deploy creative overlays for better Ad CTRs- all within a single dashboard.

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AdYogi Feed Session in collaboration with Google India and Fynd India teams at the Google office in Gurugram, India. | May'2024
Your Dream Team
Anshuk Agarwal
Co-Founder
Rohin Mittal
Co-Founder
Puneet Jindal
Chief Technology Officer
Sumit Bansal
Associate Director
Sriram Subramanian
Associate Director
Anand Reddy
Advisor

Frequently asked questions

Is there a free trial?

We currently don't offer a free trial. However, we provide a free demo that gives you a comprehensive overview of our platform's features and functionalities. During the demo, we'll showcase real-world use cases highlighting how BigAtom.AI can help your brand achieve its performance marketing goals. This approach allows us to tailor the demo to your specific needs and ensure you see the value BigAtom.AI can bring to your business.

What is Product Performance Management (PPM)?

PPM helps you optimize your e-commerce business by analyzing product performance data. You gain insights into each product's profitability, allowing you to tailor your ad strategy for maximum return.

Key Features of BigAtom's PPM:

1. Smart Product Sets: Group products based on metrics like ROAS (Return On Ad Spend) and CTR (Click-Through Rate) for targeted advertising.
2. Stop Loss Automation: Automatically pause ads for underperforming products, saving you budget.
3. Dynamic Overlays: Showcase targeted promotions and offers on product pages.
4. Title Builder: Generate optimized product titles for improved search ranking.

How can BigAtom improve my ad performance?

BigAtom provides:

In-depth analytics: Understand product performance across various metrics.

Comprehensive reports: Gain actionable insights for data-driven decisions.

Robust automation: Automate tasks like managing underperforming ads for efficiency.

Who is BigAtom most suitable for?

BigAtom is ideal for e-commerce businesses with:
- A monthly ad spend of $12,000 or more on Meta or Google catalog-linked campaigns.
- A product catalog with at least 300 unique items.

How do I get started with BigAtom?

Visit our website and use the "Book a Demo" form.  Provide your website URL, contact information, and a brief overview of your needs. If you meet the eligibility criteria (see above), we'll contact you for a personalized walkthrough.

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Ready to start focusing on the right products for targeted growth?

Book a Demo